Nintendo uses Wii system update message to sell the Wii U

Is your Wii’s light slowly pulsing with a blue glow? It may be that update from last year that you still haven’t downloaded, but it could also be the message Nintendo sent out to explain the benefits of owning a Wii U instead of the sad Wii you have now.

It’s time to discover Wii U.

Wii U is an all-new home console from Nintendo. It’s not just an upgrade – it’s an entirely new system that will change the way you and your family experience games and entertainment.

Nintendo of America’s newly appointed CEO, Satoru Iwata, told stockholders after the last financial briefing that the company hadn’t educated consumers on the Wii U system.

Some have the misunderstanding that Wii U is just Wii with a pad for games, and others even consider Wii U GamePad as a peripheral device connectable to Wii. We feel deeply responsible for not having tried hard enough to have consumers understand the product.

Blasting a spam message to everyone owning a Wii is one way to do it, I guess.